cleanup drive will be carried out in as many as 75 sea beaches across the
country for 75 days from July third to September 17th as part of the
International coastal-clean up day 2022,
Union Minister for Earth sciences Dr Jitendra Singh said.
The target of the drive is to remove 1,500 tons of
garbage from the sea coasts which will be a
huge relief to marine life and the people staying in coastal areas.
Talking about the
uniqueness of this year’s event, Dr. Jitendra Singh said that it will be the
first-of-its-kind and longest running coastal cleanup campaign with highest
number of people participating in it. He said that the participation of common
man is essential to convey the message of prosperity of not only coastal areas
but also other parts of the country.
Singh also suggested that other than coastal regions, non-coastal regions
should also plan to disseminate the message to the local
The annual event dedicated to the cause of cleanliness
The Union Minister said that the annual event,
which is organized on September 17th
this year is dedicated to the cause of cleanliness (Swachhta), Sea beach
protection, environment and climate protection in all its forms.
Minister previewed the logo ad tag line for the day and other thematic aspects
related to it. He also directed the officials involved for blitzkrieg of pre-event
activities in the run up to the main event.
The 75-day long event will start on July 3rd with the
release of brochure and a media
interaction. There will be formal launch across the country, more so in the
coastal States, with opinion makers and celebrities attending the local events.
The meeting was
attended by DG, Indian Coast Guards, senior officials of the Ministry of Earth
Sciences and other organizations which are involved with hosting the event.