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Bigbasket launches supply chain platform BB Matrix
Highlighting the platform's wide-ranging applicability and scalability Rakshit Daga, CPTO and head of SaaS business at Bigbasket said, "To cater to the pressing demand for agile, robust, and cost-efficient supply chains, we have made BB Matrix available to enterprises across different sectors that go beyond retail and e-commerce, like manufacturing, automobiles, aviation, consumer goods and more."
Dr.G.R.Balakrishnan Jul 19 2024 Logistics (Supply Chain Management)

Bigbasket launches supply chain platform BB Matrix

 Bigbasket, a TATA Enterprise, on Thursday 18 July has launched BB Matrix, an end-to-end SaaS-based supply chain platform that offers complete visibility across the entire supply chain, it said in a media release. The platform aims to provide enterprises with real-time updates, quick tracking of bottlenecks, and data-backed decision-making capabilities to strengthen supply chains.

“BB Matrix provides comprehensive ongoing support that encompasses configuration and optimization, seamless data integration with over 150 ERP, CRM, and POS tools, and flawless migration as well to its customers. In addition, Tata BB Matrix is capable of offering its solutions in international markets like the US, Middle East, SEA, and Africa regions as well,” said Manish Mishra, head of sales and marketing, BB Matrix.

"BB Matrix is an extensive SaaS platform with its Warehouse Management System (WMS), Transport Management System (TMS), and Order Management System (OMS), enabling end-to-end transformation of supply chains," Daga explained.