Cruise market set to boost 2025 revenue

THE global cruise industry is on track for a steady recovery, with worldwide revenue projected to reach $44.39 billion in 2025, according to Statista's latest data. The revenue is expected to grow at a compound annual growth rate (CAGR) of 4.77 percent from 2025 to 2029, positioning the market to reach $53.49 billion by 2029. Online sales are anticipated to account for 24 percent of total revenue during this period, reflecting the sector's increasing shift toward digital platforms.

The United States is expected to remain the largest market, generating an estimated $26.11 billion in revenue by 2025. Luxury cruises continue to drive demand, showing resilience despite broader economic challenges. In the Philippines, the cruise market is set for significant growth, with revenue projected to reach $31.86 million in 2025. A strong CAGR of 12.17 percent is expected to drive this market to $50.43 million by 2029. The number of users is also forecast to increase to 135,000 by 2029, with user penetration rising from 0.05 percent in 2025 to 0.11 percent by 2029.  "The Philippines' cruise market is on the rise, with the country's archipelagic beauty and rich cultural heritage attracting more international tourists," the report noted.

In terms of average revenue per user (ARPU), the Philippines' market is projected to reach $479.50 in 2025. Online sales are expected to contribute 20 percent of total revenue by 2029, reflecting a growing preference for digital booking platforms.