Despite a downturn that has seen many
competitors scale back, Maersk is pressing forward with its strategy to enhance
its air cargo capabilities. The two new 777 freighters, expected to be
delivered by late summer or early autumn, will be the largest cargo jets in
Maersk’s fleet. They will operate from
the company’s main base in Billund, Denmark, under a Danish license, with
Maersk using its own crews to fly the aircraft.
This move underscores Maersk’s
commitment to transforming from a traditional shipping company into an
integrated logistics provider capable of offering comprehensive supply chain
services. The deployment of the 777 freighters will boost Maersk’s capacity and
flexibility, allowing it to better serve its customers with a wider range of
transportation options.
John Wetherell, the newly appointed global head of
airfreight, emphasized the strategic importance of the new aircraft. With extensive experience in the industry, Wetherell
will oversee the integration of the 777s into Maersk’s operations and manage
commercial relations and network planning.
Maersk Air Cargo has already made
significant strides in expanding its footprint. In April, it opened a
90,000-square-foot airfreight station near Miami International Airport,
designed to facilitate transshipment cargo from Asia to Latin America. This
facility complements Maersk’s established U.S. operations and provides a
reliable transit option for Asian customers targeting the Latin American
market.
The arrival of the 777 freighters comes as other
airlines are pausing growth due to financial pressures. For example, Air Canada and Cargojet have recently
shelved plans to expand their cargo fleets. In contrast, Maersk’s strategy
involves controlling a significant portion of its air cargo capacity through
its own network, enhancing reliability and service quality.
Since early 2022, Maersk has been
integrating air cargo into its logistics services, expanding beyond dedicated
transport for UPS and Royal Mail. The company acquired additional aircraft and
integrated Senator International, a major air forwarding company, to offer more
transport options. In February, Maersk
launched a digital airfreight booking tool, providing instant pricing for
70,000 airport connections globally. Maersk’s logistics services recently
reported a 1% increase in revenue to $3.5 billion, with airfreight volumes
growing 52% year-over-year in the first quarter to 94,000 tons. This expansion illustrates Maersk’s
determination to strengthen its position as a leading integrated logistics
provider, leveraging the new 777 freighters to enhance its service offerings
and operational efficiency.