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CMA CGM, Google partner to accelerate AI in shipping
CMA CGM and Google have formed a strategic cooperation to accelerate the integration of artificial intelligence (AI) across the company’s global operations.
Dr.G.R.Balakrishnan Jul 20 2024 Shipping News

CMA CGM, Google partner to accelerate AI in shipping

CMA CGM will assist its workers make better decisions by utilising Google’s proven AI technologies and expert insights. According to CMA CGM, every programme and tool created under the alliance will be tailored to help users make decisions across a variety of essential workflows.

This comprehensive partnership seeks to transform shipping by increasing efficiency, reactivity, and adaptation to market swings and disruptions, resulting in faster and more responsive customer service.

As part of the agreement, CMA CGM will actively attempt to optimise vessel routes, container handling, and inventory management to ensure efficient and timely delivery of commodities while reducing costs and carbon footprints.

CEVA Logistics, CMA CGM’s logistics business, will lead the data-driven future of logistics by concentrating on warehouse smart management to optimise operations over 10.3 million square metres.

The smart management solution, built on Google technology, will enable CEVA Logistics to better predict and plan its operations by improving volume and demand forecasts.

Furthermore, the collaboration will extend to CMA Media, giving CMA an advantage in the media market.

Google’s AI experience in this space will support CMA Media journalists in developing crucial tools for their day-to-day work, such as document synthesis and translation, producing media snippets for social networks, and digitising and referencing archives from articles, images, or videos.

This collaboration is part of CMA CGM’s broader aim to modernise its company through AI innovation. It follows important investments by CMA CGM in Mistral AI, PoolSide, and Dataiku, as well as the development of Kyutai, an open scientific lab.

Rodolphe Saadé, Chairman and CEO of CMA CGM, stated: “This collaboration aligns with our digital roadmap and investments, marking a crucial step in our transformation strategy. “Together with Google, we will lead the digital revolution in shipping, logistics and media, optimize our processes, and enhance our competitive edge.”

Sundar Pichai, CEO of Google and Alphabet, said: “By combining CMA CGM’s deep expertise in shipping and logistics with Google’s AI tools and secure infrastructure we can help CMA CGM digitally transform its own operations and those of its customers. This partnership is a prime example of how AI can assist employees, improve outcomes for customers, and revolutionize industries.”

Recently, the CMA CGM Group announced a strategic partnership with Pasqal to integrate advanced quantum computing technologies into its operations.