As part of
the tie-up, MilkLane will leverage its robust network of farmers to supply 1
lakh litres per day of premium milk to Milky Mist over a three-year period in a
deal valued at over ₹400 crore. The
partnership will benefit over 10,000 farmers ensuring fair pricing and access
to high-nutrition cattle feed solutions.
Milky Mist, which is focussed on value added dairy
products, processes about 1.5 million litres of milk daily at its fully automated
75-acre Perundurai facility in Tamil Nadu.
Partnering with MilkLane further strengthens its ability to source
high-quality, traceable milk, reinforcing its leadership in India’s dairy
sector. MilkLane said it will employ rigorous quality control protocols
including its 100 per cent bulk milk cooler (BMC) model operations, innovative
stainless steel (SS) can distribution system, and strict antibiotics and
adulterants testing at collection centers, to ensure only high-purity milk
reaches Milky Mist’s processing facilities. Additionally, real-time supply chain tracking will ensure full
traceability, transparency and consistency in milk procurement, the company
said in a statement.
Harish Sharma, Managing Director, MilkLane, said,
“We aim to support Milky Mist with 100 per cent end-to-end traceable and
high-quality supply of premium milk for its expanding value-added dairy
portfolio. The dairy sector struggles with inconsistent fat and SNF levels,
antibiotic contamination, and aflatoxin risks, which impact product quality and
safety.
MilkLane addresses these challenges with a
tech-driven approach, leveraging our network of over 10,000 farmers, and over
150 strategically placed BMCs, and four-tier quality assurance with over 40
tests at central labs.”
K Rathnam,
CEO, Milky Mist Dairy, said, “This partnership with MilkLane will ensure that
we receive a stable supply of rigorously tested, premium milk, meeting the
highest safety and quality standards for our consumers. Additionally, MilkLane’s farmer-centric approach,
including fair pricing and scientifically formulated cattle feed, strengthens
the dairy ecosystem—benefiting both producers and end consumers. As we expand
our product range and market reach, this collaboration will play a key role in
reinforcing our position in the industry.”
With India
being the world’s largest producer and consumer of dairy, maintaining product
quality and supply chain integrity is crucial.
This partnership between Milky Mist and MilkLane
raises the industry benchmarks for transparency, farmer welfare, and greater
access to safe, high-quality dairy products for Indian households.